How good or bad is your plate for the environment?
Wal-mart is going to put green ratings on its products, and accordingly is asking suppliers to report the product's environmental impact. What if tableware companies did the same? Is a Bernardaud plate more environmental than a Pickard one?
Please see article below. The logic is three-fold: 1) it helps the planet 2) makes your product cost less 3) puts you ahead of competitors. Consumers care what a product does to the environment.